Merlo UK is excited to announce a significant expansion of its agricultural dealer network, boosting coverage across the East, Southeast, and Midlands from 1st February 2026. These strategic new partnerships will enhance customer support, improve aftersales service, and make Merlo’s market‑leading telehandler range more accessible than ever.
Farmstar Ltd Joins the Merlo Family
Merlo UK is delighted to welcome Farmstar Ltd as an authorised agricultural dealer. Operating from depots in Marr (South Yorkshire), Brigg (North Lincolnshire), and Market Weighton (East Yorkshire), Farmstar sits at the heart of one of the UK’s most productive farming regions.
A well‑established, privately owned business, Farmstar already represents leading brands including Case IH, Kubota, and Kverneland. After more than 20 years representing another telehandler manufacturer, the team is enthusiastic about the opportunities that Merlo brings and is eager to introduce the brand to its loyal customer base.
Turney Group Expands Its Merlo Coverage
Earlier this year, Merlo UK appointed Turney Group to represent the brand from its new depot in Bredon, Gloucestershire. Following a strong start and a positive experience with both Merlo UK and Merlo Group in Italy, Turney will now extend Merlo representation to its locations in:
Princes Risborough, Buckinghamshire
Middleton Stoney, Oxfordshire
This expansion, effective 1st February 2026, reinforces Turney Group’s commitment to supplying premium machinery supported by outstanding aftersales service.
Ernest Doe Adds Merlo to Its Agricultural Line‑Up
Merlo UK is equally proud to announce that Ernest Doe will become an authorised Merlo agricultural dealer, also from 1st February 2026. This follows the company’s successful introduction of Merlo’s construction range just five months earlier.
With 17 depots across East Anglia, South Lincolnshire, and Southeast England, Ernest Doe has built a strong reputation for quality, expertise, and customer care. Adding Merlo telehandlers to its agricultural offering reflects the growing demand for versatile, high‑performance handling solutions.
A Stronger Network for a Stronger Future
Owen Buttle, National Sales Manager at Merlo UK, commented:
“These appointments represent an exciting step forward for Merlo UK. By partnering with respected, customer‑focused dealers like Farmstar, Turney Group, and Ernest Doe, we are ensuring farmers across key regions have access to Merlo’s innovative telehandlers and outstanding aftersales support.”
If you have any questions, please complete our contact form and if you've enjoyed reading this post, please share it to your social media.